New outlet for the Roaming Rebel

So, I made my blogging debut on Measurement Matters today. If you are interested in the world of PR evaluation, media measurement and commentary on consumer generated media, read my post and others here.

Return of the Wispa!

At long last. The saddest day in chocolate history has been reversed! The Wispa is back. Click here, to read of this miraculous event on Brand Republic.

Cadbury have announced that the Wispa for a "would be reintroduced for an unspecified limited period, but it could make an indefinite return if it proves to be a hit with chocolate lovers." Oh it will!

We may even see the return of the Wispa Gold!